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How WIRED Will Use Generative AI Tools

Summary

This article provides guidelines for the use of generative AI tools by WIRED. They will not publish stories, edited stories, or images generated by AI, except when the fact that it is AI-generated is the point of the story. They may use AI to generate story ideas, headlines, or short social media posts. They will also experiment with using AI as a research or analytical tool. Finally, they acknowledge that they may use AI tools to spark ideas, but the artist must still create original images.

Q&As

What are WIRED's ground rules for using generative AI tools?
WIRED's ground rules for using generative AI tools include not publishing stories with text generated by AI, not publishing text edited by AI, acknowledging the sources used by AI tools, and not using AI-generated images or video.

What are the risks associated with using AI to generate text for publication?
The risks associated with using AI to generate text for publication include errors and bias, dull and unoriginal writing, and plagiarism.

What tasks may AI be used to speed up at WIRED?
AI may be used to speed up the process of generating headlines or text for short social media posts, generating story ideas, and research or analytical tasks.

What is WIRED's policy on using AI-generated images or video?
WIRED's policy on using AI-generated images or video is not to use them until the legal issues are settled, and to only make exceptions when the fact that AI was used is the point of the story.

How may AI tools be used to spark ideas for WIRED's artists?
AI tools may be used to spark ideas for WIRED's artists by typing in a prompt and seeing what comes up. However, the artist must still create original images using their normal process, and not merely reproduce what the AI suggested.

AI Comments

👍 This article provides excellent guidance on the ethical use of AI tools in media and journalism organizations. It is reassuring that WIRED is being transparent and making sure to adhere to ethical standards when utilizing AI tools.

👎 This article is overly cautious in its approach to the use of AI tools. It is overly restrictive in its rules and fails to see the potential benefits of incorporating AI into journalistic practices.

AI Discussion

Me: It's about how WIRED will be using generative AI tools. They discuss their rules and regulations for when and how they will use these tools and when they won't.

Friend: That's interesting. What are some implications of this article?

Me: It shows that while AI can be a useful tool, it still has its limitations. For example, journalists are still required to fact-check and verify information, and AI can't do that. Also, AI can't make editorial decisions such as what is most relevant and entertaining, or provide thoughtful analysis. It may be able to help with research and idea generation, but it can't replace human judgment. Finally, WIRED also acknowledges that AI tools may still be prone to bias, errors, and can be dull, so it's important that writers express complex ideas in their own words.

Action items

Technical terms

Generative AI
Artificial Intelligence (AI) software that can generate new content, such as text, images, or video, based on existing data.
ChatGPT
A generative AI tool that can produce transcripts of conversations and condense hundreds of pages of transcripts into summaries.
Boilerplate
Pre-written text that can be used as a template for a variety of documents.
Predictive Policing
The use of data and algorithms to predict and prevent crime.
AI Tool
A computer program that uses artificial intelligence to perform tasks.
Plagiarism
The act of using someone else's work without giving them credit.
Factual Errors
Incorrect information or statements.
Bias
Prejudice or favoritism towards a particular group or idea.
Brainstorming
A creative process in which ideas are generated and discussed.

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