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Creator management platform Grin removes key functions

Summary

Grin, a creator management platform used to source talent and execute influencer campaigns, has been affected by Meta's updated API. As a result, Grin is no longer functioning at its prior capacity, and features such as the "influential customers" Shopify integration have been removed. Additionally, influencers must now grant Grin permission to use their information, and marketers can no longer search for creators from Instagram on Grin's main platform. This has caused some marketers to consider leaving the platform, and Grin is encouraging creators to authenticate their accounts.

Q&As

What changes has Grin undergone due to Meta's API?
Grin has removed its "influential customers" Shopify integration, influencers must grant Grin permission to use their information, and marketers can no longer search for creators from Instagram on Grin’s main platform.

What features of Grin have been removed or altered?
Grin's search function for Instagram, its "influential customers" Shopify integration, and the ability to search for influencers from Instagram on Grin's main platform have been removed or altered.

How has the Grin platform been affected by Meta's API changes?
Grin's platform is now less useful for influencer marketers, as they can no longer search for influencers from Instagram on Grin's main platform, and influencers must grant Grin permission to use their information.

How have influencer marketers been affected by the changes to Grin?
Influencer marketers can no longer search for influencers from Instagram on Grin's main platform, and they must manually pull Instagram influencers. Additionally, Instagram influencers on Grin’s platform now must be authenticated through OAuth, and the "influential customers" Shopify integration is no longer available.

What has been the response of Grin users since the changes have taken place?
Grin users have expressed their dissatisfaction with the changes, with some debating whether or not to leave Grin behind.

AI Comments

👍 This article provides an interesting and thorough overview of the changes that Grin has had to make to its platform in light of Meta's API update. It also provides a good explanation of how marketers are affected by the changes and what Grin is doing to help.

👎 This article fails to provide any insight into why Meta's API update has caused Grin to make such drastic changes to their platform, leaving marketers with fewer resources and influencer contacts.

AI Discussion

Me: It's about the creator management platform Grin removing key functions for influencers. It's caused some marketers to debate whether or not to leave the platform.

Friend: Wow, that's a pretty big deal. What are the implications of this change?

Me: Well, it means that marketers will have to manually source influencers from Instagram and they won't have access to Grin's influential customers Shopify integration. Additionally, Instagram influencers now have to grant Grin permission to use their information. It looks like it's going to be more difficult for marketers to find influencers to work with and it could have an impact on their campaigns.

Action items

Technical terms

API
Application Programming Interface. A set of programming instructions and standards for accessing a web-based software application or web tool.
OAuth
Open Authorization. A protocol that allows users to grant third-party access to their web resources without sharing their passwords.
Shopify
An e-commerce platform for online stores and retail point-of-sale systems.
Meta
A platform for influencer marketing.
Influencers
Individuals who have the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience.

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