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Smartphone Market Share Worldwide

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Summary

This article discusses the current global smartphone market share, which is dominated by Apple and Samsung. As of January 2023, Apple has a market share of 27.63%, with Samsung close behind at 27.1%. Xiaomi is the third-largest smartphone brand with 12.51% of the market share, followed by Oppo, Vivo, and Huawei with 6.4%, 5.26%, and 4.62%, respectively. These six brands own 83.52% of the global smartphone market share. Apple is the only US-based manufacturer in the list, with the remaining five coming from China and South Korea.

Q&As

What percentage of the total smartphone market share does Apple have?
Apple has a market share of 27.63%.

What is the market share of Samsung?
Samsung has 27.1% of the smartphone market share.

What is the sixth-largest smartphone manufacturer?
The sixth-largest smartphone manufacturer is Huawei, which holds 4.62% of the smartphone market share.

How many of the top phone brands are based in the US?
Only Apple is based in the United States.

How many of the top smartphone brands are from Asia?
Five of the top smartphone brands are from Asia (China and South Korea).

AI Comments

👍 The article provides an insightful look into the current smartphone market share worldwide and how Apple and Samsung have been trading places since 2013. It's impressive to see how Xiaomi has grown since its founding in 2010, and how the top six brands now own over 83% of the market.

👎 The article fails to mention any other brands besides the top six, and does not provide any information on how other brands may be performing in the smartphone market.

AI Discussion

Me: It's about the global smartphone market share and how Apple and Samsung are dominating the industry. According to the article, Apple and Samsung own 54.73% of the total smartphone market share, which is pretty impressive. Xiaomi is the third-largest smartphone brand, with 12.51% of the market share.

Friend: Wow, that's a lot. It's interesting to see how Apple and Samsung have been swapping places over the past few years.

Me: Yeah, it definitely is. It really shows the power and influence they have in the industry. It also shows how quickly the market can change with the rise of new players like Xiaomi. It's important for businesses to keep an eye on these trends so they can stay on top of the competition and adjust their marketing strategies accordingly.

Action items

Research the top six smartphone manufacturers and their market share in your target market.
Develop a digital marketing strategy that takes into account the latest mobile usage statistics.
Consider selling your products online using a platform like Shopify to reach a wider audience.

Technical terms

Smartphone: A mobile phone that combines features of a personal digital assistant (PDA) with those of a mobile phone.
Mobile Commerce: The buying and selling of goods and services through wireless handheld devices such as mobile phones and tablets.
Digital Marketing Strategy: A plan of action for using digital channels to promote a product or service.
Market Share: The percentage of a market (such as the smartphone market) that is controlled by a particular company or product.
Shipments: The number of products that have been shipped from a manufacturer to a retailer or customer.